CGI Trucking with Goodyear
We have enjoyed filming OTR (off the road) vehicles for Goodyear in the past, including the huge haul trucks that run Goodyear tyres. Haul trucks are gigantic off-road, rigid dump trucks specifically engineered for use in high-production mining and heavy-duty construction environments. In the past we have filmed these in their natural environment in a quarry, each loaded with 100 tonnes of limestone. With giant trucks and rocks the size of cars on the move, this dangerous environment is a no-go zone for pedestrians, and so our drone cameras, go-pros and telephoto lens were ideal tools here.
This time around, the kit wouldn't need a deep cleaning from quarry dust afterwards, as we were asked to help out from the comfort of our studio with some CGI modelling. Tyres for these trucks are very, very expensive and are constantly monitored remotely using special Goodyear technology inside the truck to keep each truck running at maximum efficiency. Each hour a truck is down during maintenance is money lost in the quarry, and so monitoring can head-off potentially expensive problems. Fitting this kit to different types of OTR vehicle for use in such a hazardous environment needs to very secure, and so we worked with the Otrovez Agency in Bristol to supply intricate yet clear CGI instructional imagery to help engineers fit this monitoring equipment. An interesting CGI challenge for us, and having now been through the intricate technical side of producing these images, could probably confidently fit these sytems to the real truck ourselves!